Matt Greene

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About Matt Greene

President and CEO of Populace, Inc. Matt started his first business at the age of 18. Since then Matt has successfully owned, operated and sold several businesses as targeted acquisitions. Matt enjoys playing the guitar, banjo, pedal steel, mandolin and dobro with his friends and fellow bandmates and is a long suffering Atlanta Falcons fan.

Lies, damned lies.. and (app) statistics

Lies, damned lies.. and (app) statistics
A Compuware study (2013) shows that as many as 80% of all downloaded apps are deleted by users within three weeks. As a destination marketer, it is important that you understand that there is more to this story and stats don’t always paint the whole picture.

My filing cabinet full of […]